Each letter should be an original: no photocopies.
Address the employer by name and title. Research names on organizations' web sites or in the library. You can also call the company.
The goal of your opening is to capture the employer's attention. You may want to refer to a mutual contact who referred you for the position or present a reason (e.g., qualities and skills) that the employer should consider you the "right fit" for the organization. Remember, an employer may receive hundreds of cover letters. You need to create enough interest in your opening that the employer feels compelled to continue reading.
Make your cover letters concise. A cover letter should be one page with three to six paragraphs.
The body of your cover letter should highlight your experiences and accomplishments. Focus on the needs of the employer to whom you are writing. You want the reader to believe that hiring you will mean improved services, innovative ideas, greater efficiency, or increased productivity.
Your cover letter should ask for something--most often an interview. State how you plan to follow up with the employer.
Your closing should briefly summarize the body of the letter. Leave the reader with an important thought to remember you by.
Check and recheck your cover letter for errors. Look closely for mistakes in grammar, punctuation, and spelling.
Have someone else proofread and critique your cover letter.
Select quality bond paper for your final copy. The paper you select should coordinate with the paper you use for your résumé.
Use a letter-quality or laser printer and black type.
Fold and mail your cover letter and your résumé in a matching envelope or mail them flat in a 9" x 12" white or manila envelope.
